Pet Session 20May The Humanization of Pets: A Dangerous Trend? Lexington Convention Center It's no secret that pet owners take their responsibilities as pet parents very seriously. 20May Conscious (Pet)sumerism: The Consumer is King Lexington Convention Center Are you paying attention to the issues most important to consumers? 20May Fresh Food for Fido: Ending the Reign of Dry Kibble? Lexington Convention Center Gone are the days when a bag of just any dry food would do for Fido. 20May Golden Aging: Immunonutrition's Role in Pet Health and Longevity Lexington Convention Center Join us to learn more about the next frontier in designing pet diets. 20May Heart-Healthy Hounds: What DCM Has Taught Us About Canine Nutrition Lexington Convention Center With alternative ingredients continuing to grow in popularity, what can we do to keep pets healthy and safe?