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Shaping Our Appalachian Region, Inc. (SOAR)- is a non-profit, non-partisan organization that expands job creation, enhances regional opportunities, drives innovation, improves the quality of life, and supports all those who are working to achieve those goals in Appalachian Kentucky.  In 2019, SOAR launched SOAR Innovation, a partnership with the Kentucky Cabinet for Economic Development’s KY Innovation office, to provide services to businesses that wish to scale-up, expand markets, and/or create new markets by utilizing technology, and entrepreneurs whose ideas have the capacity to reach markets outside of the region. Our vision is to leverage technology and the digital economy for economic growth better than any rural region in America.