Jarrod Sutton is the vice president of domestic marketing for the National Pork Board. In this role, he leads the industry’s efforts to strengthen pork in the marketplace through strategic planning and innovative programs that build demand while meeting the needs of pork producers, packers and channel partners. Sutton leads the organization’s efforts to define pork-category brand-marketing strategies, sustainability metrics, industry issues management and ongoing supply-chain engagement.
On behalf of the Pork Checkoff, Sutton has served on the Food Marketing Institute’s Industry Collaboration Council, the North American Meat Institute planning committee, the board of the Center for Food Integrity and The Sustainability Consortium. Sutton is a member of the National Grocers Association, the Grocery Manufacturers Association, the Food Marketing Institute and the National Restaurant Association.